Make Informed Decisions with Nex Analytics
Your website security is fully managed by ourGet actionable info about your website.
Learn which content is working best and how your visitors behave. Then use these insights to act and improve. Every published Nex website has Nex Analytics included in the Dashboard experts—from threat prevention to real-time detection and rapid response—so you can run your business with peace of mind.
3 Steps to Online Success with Nex Analytics
Track
Review your traffic, visitor behavior and revenue reports.
Understand
Get tailored recommendations on how to improve.
Act
Implement the recommendations and measure the results.
Get the Information You Need to Succeed
Understand
Get your key measures in an overview on your website dashboard. Customize the view to show the most relevant info for your site.
Track Your Traffic
See where your visitors come from, how they get to your site and if they return. Learn which days or times of day are most popular.
Understand Your Visitors
Learn where your visitors spend the most time on your site and compare the behavior of first time visitors with returning visitors.
Analyze Your Revenue
Compare your revenue across time periods. Break down your transactions by variables such as product, geography and source.
Know Your Customers
Get insights on your top customers, see how your customer base is growing over time and monitor your lead generation by channel.
From Insight to Action
Get personalized suggestions, based on your website’s performance, on how to boost your traffic and engage your visitors.
Make Data-Based
Business Decisions
with Confidence
Use the power of data to understand your customers and grow your sales. Nex Analytics reports enable you to make data-driven decisions about the best times to promote your products, discover where you have opportunities by geography and see which areas of your site to leverage to bring in more traffic.
Insights to Boost Your Business
Be confident in your decision making when you have the numbers to back it up.
Get More of the Right Visitors
Discover how people arrive at your site with the Referral by Category or Site report and see how long their visits last. Market your site to the channels that bring you the most engaged visitors.
Make the Most of Your Best Content
Use the Page Visits report to see which content is engaging your visitors the most. Give successful content more visibility in your site structure, promote it in marketing campaigns or produce more on the same theme.
Effectively Manage Your Product Portfolio
Understand which items or services are selling better than others. Break down the reports by item or segment and see how sales change by time period. Use this information to make decisions about your product range and when to offer promotions.
Focus Your Efforts by Geography
Learn where your visitors are based with the Traffic by Location report and use the Sales by Billing Location report to see where most of your sales come from. Then decide to focus on areas where you are already strong, or on areas which are weaker.
Leverage Your Insights with Powerful Marketing Tools
Use a range of Nex marketing tools to act on your Nex Analytics insights and grow your traffic further.
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SEO and AI Visibility
Use built-in SEO tools to optimize your site for search engines like Google. View traffic reports, track performance over time and see how LLMs like ChatGPT reference your site.
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Email Marketing
Identify your most valuable customers in your reports and encourage them to revisit your website with targeted email marketing campaigns. Then track the results.
Coupons
Grow sales and reward loyal customers with promotional discount coupons. Use your reports to make decisions on what products to discount and when.
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Facebook Ads*
Reach new shoppers with targeted ad campaigns on social media, using a powerful algorithm that optimizes your ads for better results, and measure the success with your sales reports.
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Nex Blog
Create a blog for your site to get more visitors through improved SEO and encourage repeat visits with regular posts. Track them to know which content is engaging your readers the most.
Nex Multilingual
Reach a global audience by translating your site with Nex Multilingual. Use your traffic and sales reports to decide which languages to use based on where your visitors come from.
*Currently available for Nex Stores users only.
FAQ
Is Nex Analytics free?
How do I set up Nex Analytics for my site?
Do I need to be a “numbers” person to understand Nex Analytics?
Do I need to be a “numbers” person to understand Nex Analytics?
What information can I find on Nex Analytics?
How can Nex Analytics help me grow my business?
Can I access Nex Analytics on my phone?
Where can I learn more about the terms used in Nex Analytics?
you create a site.